Agenda

New York City

April 11, 2019

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Morning Sessions

  • 9 - 9:55 AM Maximizing Your Day’s Start:
    Registration and light breakfast
  • 10 - 10:10 AM Welcome remarks

  • 10:10 - 11 AM Maximizing Your Future with Us:
    Selligent Marketing Cloud Vision
    John Hernandez, Chief Executive Officer, Selligent Marketing Cloud Learn what's new and hear where we're heading from Selligent leadership.
  • 11 - 11:45 AM Maximizing Your Technology:
    Product Update - Growing into Omnichannel CX
    Erin Righter, Director, Solutions Consulting, Selligent Marketing Cloud
    Anushka Jayawardana, VP Product Management, Selligent Marketing Cloud
    An exclusive, sneak preview of the 2019 platform development roadmap and demo
  • 11:45 AM - 12 PM Maximizing our Partnerships:
    Sponsor Spotlight - We thank our generous sponsors for this event. Hear from Acceleration, Archer Malmo and Panopt.io on their services and how they can help you.
  • 12 - 1:30 PM Maximizing Your Networking:
    Lunch

Afternoon Sessions

  • 1:30 - 2 PM Maximizing Your Preparedness:
    Get Ready for Big Changes to Data Privacy in the U.S.
    Dennis Dayman, Chief Privacy and Security Officer, ReturnPath Data privacy is becoming more important in the U.S. With the California Consumer Privacy Act and other state regulations coming into effect in 2020 and beyond, learn how these changes will affect marketers and what you should be doing to prepare.
  • 2 - 2:45 PM Maximizing Our Commitment to You:
    Client Success Update
    Troy Smith, VP of Client Success, North America, Selligent Marketing Cloud
    Jo Bosman, Site & Mobile Manager, Selligent Marketing Cloud
    Hear our service philosophy for clients from Troy and our approach to making you successful.
  • 2:45 - 3:15 PM Maximizing Your Networking:
    Break
  • 3:15 - 3:45 PM Maximizing Your Inspiration:
    Experiences We Love
    April Mullen, Director of Consumer-First Marketing Adoption, Selligent Marketing Cloud We talk a lot about Consumer-First Marketing at Selligent, but what does that really mean for relationship marketers? Join us as we rapid-share examples of real-world, inspiring experiences.
  • 3:45 - 4:30 PM Maximizing Your Thinking:
    The Future Is Now: Re-imagining The Foundation for Customer Engagement
    Joe Stanhope, Vice President, Principal Analyst, Forrester The bar has never been higher for marketers – consumers demand engaging, relevant, and timely experiences, and have little tolerance for brands that can’t deliver. To succeed in this disruptive environment, brands must establish new approaches for understanding, orchestrating, and delivering customer interactions
  • 4:30 - 5 PM Maximizing Your Wins:
    Selligent Awards and Closing Remarks. Champagne toast compliments of Acceleration.
  • 5 - 6:30 PM Maximizing Your Networking:
    Cocktail Reception
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